OUR BRANDS
We Share 30 Years of Hotel Management Experience Produced in Turkey with Turkey’s Hotel Investors.
Anemon Grand
Superior service with product diversity in comfortable, modern environments. In addition to quality accommodation experience, Anemon GRAND Hotels offers social life spaces in the region with meeting, invitation, food & beverage, healthy living areas.
Anemon Kent
Meets the expectation; Quality, fast and
right-priced accommodation experience. Anemon KENT Hotels, in your business travels, offers you the accommodation experience to be able to follow your business processes throughout your stay.
Anemone Collection
Clean accommodation environments and social experience areas in special places. Anemon COLLECTION hotels offer an accommodation where you will feel privileged in special facilities blended with gastronomy, nature, culture, history and similar features.
OUR BUSINESS MODELS
Brand Usage Agreement (Franchising)
In this model where the owner undertakes the operation, the owner starts to operate the facility with the approval of the brand owner, with the operating licenses obtained, the production completed in accordance with the definition of the locations and services that will provide star standards in accordance with the tourism ministry classification qualifications and the service equipment and consumables completed.
Under the permits and licenses with the tax certificate issued in its own name; the business owner uses the brand, service standards and sales channels with the permission and supervision of the brand owner.
The trademark owner conducts regular inspections, reports to the owner (trademark user) and requests correction of non-conformities.
The brand usage fee calculated over the Total Revenue is paid monthly by accepting the financial records as original. If the calculated rate is below the minimum rate, the minimum rate is charged.
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Management Agreement
The owner also undertakes the management.
The owner starts to operate the facility after the approval of the brand owner, with the operating licenses have been obtained, the production has been completed in accordance with the definition of the locations and services that will provide the star standards in accordance with the tourism ministry classification qualifications, and the service equipment and consumables completed.
All operations are carried out under the tax certificate, permits and licenses issued in its own name; It uses the trademark with the permission of the trademark owner and the service standards and sales channels with the condition of supervision.
The trademark owner conducts regular inspections, reports to the owner (trademark user) and requests correction of non-conformities.
By accepting the financial records as original; pays the brand usage fee calculated over the Total Revenue on a monthly basis. If the rate is calculated below the minimum rate, the minimum rate will be charged.
Rental Agreement
The Brand Owner undertakes the Management and carries out the entire operation under the tax certificate, permits and licenses issued in its name.
The brand owner (tenant) takes delivery of the facility in accordance with the definition of locations and services that will provide the star standards in accordance with the tourism ministry classification qualifications. The service equipment and consumables are provided by itself.
The rent calculated on the basis of financial records is paid to the owner on a monthly basis.
Effective Management Contributions
Central Sales and
Marketing
Central Sales Marketing Coordination is carried out within the scope of Group activity. Managed from a single point with leading international sales channels through Anemon's rzvanemon.com and anemonhotels.com
Central Purchasing
Organization
In parallel with the central "Purchasing Directorate" established by Anemon for the hotels under its own management, a management that maintains standards and reduces costs will be offered by directing product and supplier selection.
Standard Business
Instructions
Anemon hotels have documented their service processes under the name of "Standard Operating Instructions" in order to establish service quality standards. Our corporate service standards are the same in all our hotels regardless of the star difference.
Staff Internal Training
Programs
In order to ensure that quality service is adopted and implemented by all employees, professional and personal development trainings are regularly provided through Internal Training Programs. Only the trainings during the establishment phase are free of charge.
Auditing and
Reporting
In our hotels, there is a direct feedback channel for the evaluation and improvement of service quality by receiving guest comments and all comments are instantly transmitted electronically to all senior management staff.
Intranet Connection
(anemOnline)
Access to all digital data and use of control panels will be provided in coordination with all Anemon hotels.
Food and Beverage Service
Management
Our "Food and Beverage Directorate" unit works in parallel with our Purchasing Directorate in cost management. It manages guest satisfaction and sales/cost factors with menus suitable for the season and budget.
Human Resources
Management
With the right headcount and job descriptions, efficient work plans and performance monitoring of employees are ensured
aneMORE Club
Earn as you stay with the "Guest Loyalty Program", which provides priority access to opportunities at all Anemon Hotels
